Why Businesses Should Offer AI Customer Service Assistants
Gregor Schafroth
Posted on November 22, 2024
🍕 Just like we humans care love eating food, businesses love generating revenue
🥵 And just like we humans like to reduce unnecessary effort, businesses like reducing expenses
🦾 AI customer service assistants can help with both of this, for example by 📈 converting more leads and 📉 reducing employee customer service work
Let's look at this in a bit mroe detail
The Real Benefits of AI Assistants
1. 24/7 Availability
Unlike human agents who need sleep and breaks, AI assistants are always available. This means customers from any timezone can get immediate help with common issues, leading to higher satisfaction rates
2. Cost Efficiency
While the initial setup requires investment, AI assistants can:
- Handle multiple conversations simultaneously
- Reduce the workload on human agents
- Lower operational costs significantly over time
3. Consistent Service Quality
AI assistants never have a "bad day." They provide the same level of polite, accurate service whether it's their first or thousandth interaction of the day
Real-World Impact
Some examples:
- Clarna: 66% of customer service chats handled by AI. Customer issues are now resolved in 2 minutes, compared to 11 minutes before the introduction of AI
- Ikea: 47% of customer queries handled by AI chatbot. 8500 employees were freed up to do other work.
- Sephora: Increased conversion by 11% thanks to AI Chatbots
You can find more details and examples in my video 7 Ways AI Chatbots Can Help Your Business
The Human + AI Partnership
It's crucial to understand that AI assistants aren't replacing human agents—they're empowering them. By handling routine queries, AI frees up human agents to focus on complex issues that require empathy and creative problem-solving or other work that has to be done.
Getting Started
The best approach is to:
- Identify your most common customer queries
- Start with a focused implementation
- Gradually expand capabilities based on feedback
Conclusion
AI assistants aren't just another tech trend — they're a practical solution to real business needs. As customer expectations continue to rise, companies that embrace this technology will have a significant advantage over those that don't.
The question isn't whether to implement AI assistance, but when and how to do it most effectively.
What's your experience with AI assistants? Have you implemented one in your business? Share your thoughts in the comments below.
Posted on November 22, 2024
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