Improving the conversion rate š°
AndrƩ Casal
Posted on September 9, 2024
If you're new here, I'm AndrƩ, a tech entrepreneur and founder of LaunchFast, a stack designed to help web developers significantly speed up their project development time. I post daily updates on my journey and progress.
After spending a few days with my family, Iām back developing LaunchFast.
Iāve been thinking about what to do next. Hereās the plan:
- Improve conversion rate
- Create marketing strategy
- Improve the product
As a perfectionist, I promised myself I wouldnāt touch the product until I dealt with marketing: my Achilles heel.
Improve conversion rate
Iāve been thinking about how to make my landing page better. One of the things I realized is that I shouldnāt be comparing LaunchFast with any other boilerplate. LaunchFast stands on its own.
So Iām studying high-converting landing pages and working on a new landing page to boost conversions. This is the work in progress so far:
LaunchFast gets 40 users/day. I wonāt stop working on this until I get at least a 10% conversion rate.
Create marketing strategy
Iāve already created a thorough 3-step marketing strategy:
- Identify Ideal Channels & Tactics
- Develop Testing & Validation Framework
- Scaling Successful Channels
If youād like to create a thorough marketing strategy, use this prompt on ChatGPT:
"Act as a seasoned marketer and unconventional growth hacker to assist me in crafting a strategy for {Business Type} owners in {Location} on identifying, testing, and scaling new marketing channels and ideas to reach {Target Audience} with {Product/Service}."
Improve the product
Iām super eager to start working on the product again and delight my customers with awesome new automations and functionality. In particular:
- React Email 3.0
- Beautiful online video documentation š„āØ
Thatās it for now folks!
Posted on September 9, 2024
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