Using Hotjar and Google Analytics with Next.js to track behavior
Roman Sorin
Posted on September 2, 2021
As a developer, my go-to analytics tools are Hotjar and Google Analytics for both small, personal projects, and more complex applications that attract users. When I get a choice, Next.js is my favorite React framework – it offers server-side rendering (SSR), a growing and responsive community, and integrates easily with my favorite CSS framework, TailwindCSS.
In this tutorial, you'll learn how to easily integrate Hotjar with Google Analytics into your Next.js app. At the time of writing, the current Next.js version is 11. This tutorial assumes that you have already created Google Analytics and Hotjar accounts, and just need to add the codes into your application.
Installing Dependencies
Only one dependency is required for Hotjar – this makes it super simple to add in Hotjar support:
yarn add react-hotjar
Initializing Hotjar
Before you begin, you'll need your tracking code. When you set up your Hotjar site, you'll be presented with a script tag that contains a bunch of Javascript inside of it – find the line that contains h._hjSettings
, and get the values for hjid
and hjsfv
. You'll need both of these.
Navigate to your _app.js
document. We'll be adding in a useEffect hook that is initialized when the component mounts, and initializes the Hotjar client.
- Import the
react-hotjar
module, as well as the useEffect hook.
import { hotjar } from 'react-hotjar'
import { useEffect } from 'react'
- Once those are imported, you need to add a useEffect hook within your component with an empty dependency array:
useEffect(() => {
hotjar.initialize(HJID, HJSV)
}, [])
When you're finished, your component should look something like this:
import { hotjar } from 'react-hotjar'
import { useEffect } from 'react'
function MyApp ({ Component, pageProps }) {
useEffect(() => {
hotjar.initialize(0123456, 1)
}, [])
return <Component {...pageProps} />
}
export default MyApp
That's it for Hotjar! Next, we'll move onto Google Analytics – keep this component ready as we'll need to add another useEffect hook to track GA actions.
Initializing Google Analytics
Before you begin, you'll need your tracking ID for the property you are installing Google Analytics for. If you can't find this tracking ID, Google provides a useful article with step-by-step instructions.
To install Google Analytics, you'll need to find the Head
component of your Next.js app. Depending on how you structured your project, you may find this in the index.js
file or a separate layout component. This script needs to be present on every page that you want to collect analytics for, so I suggest creating a separate layout component that wraps around your pages.
- Add the gtag scripts into your head tag – notice the
dangerouslySetInnerHTML
attribute. This is required for you to embed this tag but should be used carefully. For more information on this attribute, see this article by LogRocket.
Replace "TRACKING-ID" with the tracking ID that you got earlier.
<script
async
src='https://www.googletagmanager.com/gtag/js?id=TRACKING-ID'
></script>
<script
dangerouslySetInnerHTML={{
__html: `
window.dataLayer = window.dataLayer || [];
function gtag(){dataLayer.push(arguments);}
gtag('js', new Date());
gtag('config', 'TRACKING-ID');`
}}
></script>
- If you don't have one already, create a
lib
directory in the project root and add a file calledgtag.js
. Add the following functions into your file, and replace "TRACKING-ID" with the previous tracking ID.
export const pageview = url => {
window.gtag('config', 'TRACKING-ID', {
page_path: url
})
}
export const event = ({ action, category, label, value }) => {
window.gtag('event', action, {
event_category: category,
event_label: label,
value: value
})
}
- Navigate back to
_app.js
. We will need to add another useEffect hook that is called each time an event occurs. Import the dependencies and the functions that we created in the previous step:
import * as gtag from 'lib/gtag'
import { useEffect } from 'react'
import { useRouter } from 'next/router'
- Once those have been imported, you need to initialize the router and add in the useEffect hook that will follow route changes.
const router = useRouter()
useEffect(() => {
const handleRouteChange = url => {
gtag.pageview(url)
}
router.events.on('routeChangeComplete', handleRouteChange)
return () => {
router.events.off('routeChangeComplete', handleRouteChange)
}
}, [router.events])
When you're finished with both Hotjar and Google Analytics, your component should look like this:
import * as gtag from 'lib/gtag'
import { hotjar } from 'react-hotjar'
import { useEffect } from 'react'
import { useRouter } from 'next/router'
function MyApp ({ Component, pageProps }) {
const router = useRouter()
useEffect(() => {
const handleRouteChange = url => {
gtag.pageview(url)
}
router.events.on('routeChangeComplete', handleRouteChange)
return () => {
router.events.off('routeChangeComplete', handleRouteChange)
}
}, [router.events])
useEffect(() => {
hotjar.initialize(0123456, 1)
}, [])
return <Component {...pageProps} />
}
export default MyApp
Wrapping Up
That's it! You should now have Hotjar and Google Analytics collecting data for your site now.
You can find more of my content here.
Posted on September 2, 2021
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