What to use to measure frontend metrics?

pp

Paweł Ludwiczak

Posted on February 3, 2020

What to use to measure frontend metrics?

(Photo by Mitchel Boot)

I'm curious what are your, DEV Community, choices for frontend analytics tools. And what I mean by that?

  • Let's say I want to check click-rate on links in DEV sidebar (left) nav to see which are used the least (so maybe we can hide some?).
  • Let's say I want to measure how often people click links in right sidebar widgets and break it down per each widget (listings, #help, #ama, #challenge, ...). Are some widgets used less than the others?
  • Let's say I want to compare if people prefer to click "Write a post" CTA in header OR the one in profile pic dropdown.
  • Let's say I want to compare if people prefer to go to own profile by clicking the widget in left sidebar OR the one in profile pic dropdown.
  • Let's say I want to see how the onboarding performs - what people click on each step, when do they drop-off, how many people skip some fields etc.

Why? Good design decisions are driven by data. Data also helps validate ideas and its success.

PS. Bonus points if it's open source :).

💖 💪 🙅 🚩
pp
Paweł Ludwiczak

Posted on February 3, 2020

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