I've collected some UX writing examples with smart/creative concepts behind them:

When a form field placeholder copy becomes your salesperson

Be super specific

Free -> $0.00

Create Urgency with scarcity

Imagine, in real life, 4 products left on the shelf and 2 people have just taken 2 of them to put them in their carts. That makes the ones more desirable.

People can't see that online. Can they?

Super low engagement: When UX writers and marketing strategists collaborate

Mock the competition

More examples and deeper explanations are found here in the original post!

Much love❤️