This article is the second part of my step by step guide.

Your Network
There is no such thing as a powerful LinkedIn profile unless you have a large enough network.
Growing your network is especially crucial if you operate in sales, recruiting, consulting, coaching (or anything similar), or if you want to share your material with a large number of people.
There are several ideas on who to invite on LinkedIn. Many people claim that they only invite people they know. Many others invite anyone who works in a specific industry or who might be interested in the knowledge that they will be sharing.
One thing is certain: without a network, you are more difficult to reach, and you are also more difficult to contact others.

Building a strong network on LinkedIn takes time, however if you start with 300 connections, you may achieve 25–30.000 LinkedIn connections in a year.

Skills
The talents (skills & endorsements) section allows you to define your abilities, knowledge, and aptitudes. Later, the majority of the ones you select will be endorsed and confirmed by your connections.

Demonstrate your talents and the skills that others are seeking for (and which you are good at). Give comments on other people’s abilities (endorsement), but only to those who truly possess that ability.

You may occasionally obtain endorsements from individuals you don’t know personally simply because they want you to praise their major talents as well.

Recommendations
LinkedIn allows you to offer and receive recommendations. The most powerful Linkedin profiles are those with recommendations.

You can request a recommendation from past supervisors, customers, or coworkers.

Open to work
If you’re seeking for work, this might be the most essential LinkedIn Profile tip you’ve ever read!

It’s one of LinkedIn’s most essential checks. By ticking it, you may inform people that you are seeking for work. Right, but who is going to see this flag?

That is the point: only recruiters with a sufficient LinkedIn membership may view it. You may specify where you want to work, what sort of employment you want, whether you want to work on a project instead, if you want to work as a contractor, and even the sector you want to work in.

Create your own URL
LinkedIn will generate a URL for you when you establish your profile. You can change it later if it isn’t already taken.

Your URL can include your complete name, but it can also include your major credentials if you believe it is necessary (for example, PMP — Project Management Professional).

Putting your company name in the URL is usually not a good idea, but there are certain exceptions.

Measuring the effectiveness of your LinkedIn profile
The Social Selling Index assesses the strength of a LinkedIn profile (SSI). Your findings may be seen HERE.

Bluebird International & Bluebird